It’s been well documented that Millennials and Gen Z employees emphasize different, and often additional, employment benefits. And it’s not just a wish, they talk with their feet — this is a group with less employer loyalty than any generation before them. So everyone now is dealing with new and different popular benefits such as tuition reimbursement, parental leave and a dozen other things. But that doesn’t come for free. What it does do is set up opportunities to track benefits as recruiting and retention savings. It’s not a stretch given the significant connection between Millennial employee
Generation X has always had a PR problem. Hint number one is having no name – the “X” symbolises the marker historically used in lieu of a signature by those who can’t read or write. Given that Generation X is the most educated cohort in America, someone probably should have put up a bit of a fight.
But Xers, also known as the “slacker” generation, were thought to have no real cause, no strong belief system or other unifying identity. And so, like someone who can’t sign their name, their presence has been noted in only the most limited ways.
If we told you that one of the hot new trends for socialising was throwing axes — at a bar, no less – you might tell us that is so early 2018. But if we told you axe-throwing has become an increasingly common corporate event? (Come on, you didn’t see that coming, really. And if you work in the insurance sector, you might not for a while yet.) At best, such unusual corporate-sponsored activities seem inextricably linked with Silicon Valley start-ups. But established, more traditional companies are increasingly realising the importance of modernising their employee recruiting and hiring strategies, in